About < for companies

Our service provides companies with new and more effective ways to invest in social responsibility and make a positive social contribution

 

 

"A BUSINESS THAT MAKES NOTHING BUT MONEY IS A POOR BUSINESS"

Henry Ford

 

 

We invite companies to support our mission to promote a more democratic philanthropy, where community people are given more power to decide what social causes (Social Change Projects) deserve the most attention.

 

This comes at a critical time when companies of all sizes are increasingly under attack for the accumulated power they gain in direct relation to the wealth they extract from their communities.

 

By willingly transferring some of their voting power to their customers, employees or other community people, companies win back people's trust and loyalty, while contributing to healthier, more cohesive communities.

 

 

CURRENT FEATURES AVAILABLE

ACCESSING OUR ONLINE SERVICES IS CURRENTLY
FREE OF CHARGE

 

CONSCIOUS FOLIOS

Create your online Profile Page and start interacting with your customers and communicating your approach to social responsibility


  • Access specialized tools for an effective CSR strategy.
  • Showcase your social contribution.
  • Enjoy greater visibility through access to large online community of users.

 

CSR REPORTING

Post updates on your latest CSR practices and achievements in a more interactive, targeted and people-centric approach


  • Post short, frequent and interactive posts on your Profile Page.
  • Communicate your corporate social contribution with customers.
  • Receive customer endorsements and feedback.

 

CONSCIOUS OFFERS

Easily create and distribute promotional offers that appeal to the conscious consumer


  • Promote products and services through online "Conscious Offer" announcements.
  • Access effective cause-marketing opportunities.
  • Access new relevant customer base and segments for your products and services.
  • Connect and communicate with conscious customers through Controlley's newsletter.

DONATION COUPONS

With each successful sale you make, thank your customer with a “Donation Coupon” and win over their loyalty


  • Transform your corporate donations into an effective cause marketing opportunity.
  • Empower your customers, employees or community people with the democratic right to support their preferred cause.
  • Take advantage of our online mechanism for sending "Donation coupons", or develop your custom tools through our API solution.
  • Create shared value through rechanneling your marketing budgets.

 

 

EXPECTED BENEFITS

We have entered a new era of global consuming, where people have more knowledge and power to influence corporate behavior by rewarding the most socially responsible companies. Our aim is to provide all the necessary tools that will allow the most socially responsible companies to benefit the most and outperform the rest.

 

LONG TERM PROFITABILITY

  • Value-driven marketing and more effective CSR strategy,
  • Social impact leadership and differentiation,
  • Customer loyalty and trust increase.

 

NEW MEANS FOR INNOVATION AND GROWTH

  • Product feedback and co-creation opportunities through online community,
  • Better understanding and quicker response to societal needs,
  • Access to new perspectives of business strategy and collaboration.

 

COST SAVINGS

  • Decreasing marketing expenses by inspiring WOM communication,
  • Reducing employee turnover by maintaining satisfied and cooperative employees,
  • Productivity increase (attracting dedicated and motivated employees),
  • Decrease of risk of consumer activism (proactive approach meeting customer needs).

 

........................................................................................

 

 

12-POINT GUIDE

TO WHY INVESTING IN CORPORATE SOCIAL RESPONSIBILITY MATTERS